Bollywoo
- Commercial
- interior
- Ongoing
Mustafa Lokhand,
Harsh W. Rathore
Mumbai, India
500 sqft
Ongoing
Description.
Designed for the high-energy setting of Mumbai Airport, the Bollywoo retail store translates the excitement of Bollywood into an immersive, design-led retail environment.
Every element within the compact footprint has been choreographed to evoke the feeling of being on a film set — where customers aren’t just shopping, they’re part of the show.
The layout is divided into four intuitive quadrants, encouraging exploration through two clear circulation paths. The central island displays, inspired by on-set costume racks, invite hands-on engagement with apparel collections. Around them, film cameras, movie posters, and symbolic award trophies celebrate the world of cinema, while a continuous LED screen plays dynamic branding visuals that immerse visitors in the Bollywoo story.
Features.
Adaptable Layout
Film Set Inspired Fixtures
Cinematic Materiality
Function
The material palette blends luxury with drama — back-painted glass panels mirror the vibrancy of Bollywood, while black wood and brushed brass introduce elegance and warmth. Accents of gold, cinematic posters, and yellow mosaic highlights enhance the brand’s identity, giving the store a polished yet expressive character.
